At a very young age I discovered the love for flowers. My parents were always gardening and my father bought beautiful flowers every week for my mother. I was born and raised in the Netherlands, the number one export country for flowers Worldwide. When I moved to New York City, I was disappointed to see the quality of the flowers. Most flowers that are sold in the United States of America are imported, it has travelled far and thus the length of life has shrunk. I’ve decided to put my own creativity to test and wanted to offer a long-lasting floral arrangement that everyone can enjoy in any space that they wish for. The name Vita Rosa stands for the life of the rose.

At Vita Rosa we care to give you more than eternity, we bring back the romance, elegance and luxury. You can enjoy our floral arrangement for more than over a year without any maintenance needed. With Vita Rosa you always receive more. More care, more love, more romance and more style. From the moment of packaging your order, to the moment of delivery. We think of every detail to make your experience magical.

Our care & commitment to quality

At Vita Rosa we offer timeless floral arrangements that are artfully arranged in aesthetical vases, dehydrated and preserved. Our long-lasting floral arrangements will last up to a year or longer. We are committed to offer high quality materials with sustainability.